Even though the weather today has been nothing but gloomy, I was greeted with nothing but sunshine when I stopped by the Sephora at Times Square. The ever-effervescent Sal Zullo, NYC Product Specialist, spotted me and waved as he effortlessly juggled the attention of three clients. Times Square may always be busy, but there isn’t always a Dr. Dennis Gross Skincare™ event — and clients from around the world were getting in on the action.
“This may look like a lot, but I swear: you can do it in five minutes,” Sal explained as he arranged an assortment of the Alpha Beta® Peel, Ferulic Acid + Retinol Brightening Solution, Ferulic + Retinol Anti-Aging Moisturizer, and the Clinical Concentrate Boosters in front of a client. “Do you feel a tingle?” he asked. “That means it’s working.” While he explained how acids exfoliate the skin, I checked out what the other beauty consultants were up to: Kasi showed me how to use the technology behind Pantone Color IQ (the perfect way to get matched to your shade of CC Cream SPF 18) and Xiomara explained to a Spanish-speaking client how Trifix™ Oil-Free Moisture clears pores to help prevent blackheads and blemishes.
The biggest draw? Complimentary steam facials! Account Coordinator Derenisse Infante set up Steamer Solutions at the front of the store, and the steam puffing away pulled in people from the street. Anyone who bought a steamer (or more than $100 of product) brought home a deluxe Ferulic + Retinol Brightening Solution or Clarifying Colloidal Sulfur Mask.
Who’s stopped into a Sephora event recently? What did you snag?
If you’re reading this blog, I hope you’re familiar with our Alpha Beta® Peel already — but if you aren’t, you’re in for a treat. The introduction for many to the Dr. Dennis Gross Skincare™ brand, it was the first product I ever tried (and, needless to say, fell in love with) here!
The Alpha Beta® Peels are AWESOME, and especially great for lazy girls like me. You can use the peel anywhere at any time. A mirror is totally unnecessary, you don’t have to slather any bizarre-looking creams on your face, and there’s nothing to rinse off. Whether you’re in bed, stuck in traffic, or on a conference call, you can get younger-looking skin in five minutes or less.
This has been a very busy week at Dr. Dennis Gross Skincare™ and I wanted to give you guys the inside scoop on two points of pride for us. First off, Dr. Gross opened his new practice, 900 5th Dermatology, in NYC this week! I was one of the lucky few to be able to visit and, let me just tell you, the place is beyond. Fab. New Yorkers and tri-state area friends (and anyone, honestly), come visit! Check out this gorgeous new product room at the practice:
And speaking of fabulous, our super-glam friends over at Refinery29 love us so much that they’re featuring our bestselling Extra Strength Alpha Beta® Peel in their boutique this week. (Curious about the peel? Read more in this post!) Not only will you get an awesome discount, you’ll get a sample of our new favorite glow-getter, Alpha Beta® Daily Glow Moisture. Act fast, because this deal ends soon!
Do you have plans to visit our new practice? Have you snagged our deal with R29 yet? Let me know in the comments!